social recommendation

Data sparsity, scalability and prediction quality have been recognized as the three most crucial challenges that every collaborative filtering algorithm or recommender system confronts. Many existing approaches to recommender systems can neither handle very large datasets nor easily deal with users who have made very few ratings or even none at all. Moreover, traditional recommender systems assume that all the users are independent and identically distributed; this assumption ignores the social interactions or connections among users. In view of the exponential growth of information generated by online social networks, social network analysis is becoming important for many Web applications. Following the intuition that a person's social network will affect personal behaviors on the Web, this paper proposes a factor analysis approach based on probabilistic matrix factorization to solve the data sparsity and poor prediction accuracy problems by employing both users' social network information and rating records. The complexity analysis indicates that our approach can be applied to very large datasets since it scales linearly with the number of observations, while the experimental results shows that our method performs much better than the state-of-the-art approaches, especially in the circumstance that users have made few or no ratings.

With the explosive growth of online information, recommender systems play a key role to alleviate such information overload. Due to the important application value of recommender systems, there have always been emerging works in this field. In recommender systems, the main challenge is to learn the effective user/item representations from their interactions and side information (if any). Recently, graph neural network (GNN) techniques have been widely utilized in recommender systems since most of the information in recommender systems essentially has graph structure and GNN has superiority in graph representation learning. This article aims to provide a comprehensive review of recent research efforts on GNN-based recommender systems. Specifically, we provide a taxonomy of GNN-based recommendation models according to the types of information used and recommendation tasks. Moreover, we systematically analyze the challenges of applying GNN on different types of data and discuss how existing works in this field address these challenges. Furthermore, we state new perspectives pertaining to the development of this field. We collect the representative papers along with their open-source implementations in this https URL.

In recent years, Graph Neural Networks (GNNs), which can naturally integrate node information and topological structure, have been demonstrated to be powerful in learning on graph data. These advantages of GNNs provide great potential to advance social recommendation since data in social recommender systems can be represented as user-user social graph and user-item graph; and learning latent factors of users and items is the key. However, building social recommender systems based on GNNs faces challenges. For example, the user-item graph encodes both interactions and their associated opinions; social relations have heterogeneous strengths; users involve in two graphs (e.g., the user-user social graph and the user-item graph). To address the three aforementioned challenges simultaneously, in this paper, we present a novel graph neural network framework (GraphRec) for social recommendations. In particular, we provide a principled approach to jointly capture interactions and opinions in the user-item graph and propose the framework GraphRec, which coherently models two graphs and heterogeneous strengths. Extensive experiments on two real-world datasets demonstrate the effectiveness of the proposed framework GraphRec. Our code is available at \url{this https URL}